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"X1 have consistently produced work that is appropriate and excellent. Their understanding of the design process is comprehensive, combining common-sense with creativity, and an uncanny ability to arrive at solutions that are effective and economical." |
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Linda Barclay - Director of Communications, London School of Theology |
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The London School of Theology Logo |
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London School of Theology was founded as London Bible College in the 1940s. The decision to change the name was based on a number of factors, including the fact that outside of the UK, the word 'College' is not generally associated with high levels of academic achievement. |
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X1 prepared a number of logo choices, from which LST chose the second one down on the left. |
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X1 then produced a brand guide, providing instructions on how employ the new logo (and how NOT to!), complete with recommended typefaces. To download a PDF of this guide, click here. |
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A further guide was created to give instructions on the correct use of colour with the LST brand. To download a PDF of this guide, click here. |
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Stationery was then produced... |
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Prospectuses... |
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Newsletters... |
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plus a wide range of press advertisements and forms. |
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back to main gallery 
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